Managed automation for event businesses

Stop losing event leads to slow follow-up.

Kova installs and manages the inquiry, follow-up, and booking systems that keep your business moving — even while you're working an event.

Book a 15-minute workflow audit See the system work
  • Live in 14 days
  • Done for you, top to bottom
  • Human when it matters

Texts, emails, Instagram DMs — every inquiry answered in seconds.

Candlelit black-and-gold ballroom reception with a crystal chandelier and golden candelabras
✦Wedding planners✦DJs✦Photographers✦Videographers✦Photo booths✦Boutique venues

No. 01 — The leak

Your best leads arrive while you're working.

Inquiries land on Friday night, mid-ceremony, halfway through your set. By the time you surface on Monday, the couple has already booked whoever answered first. Kova closes that gap — every inquiry gets an instant reply and a clear next step, on weekends and on wedding days too.

A long wedding banquet table lit by dozens of golden candelabras

The leak calculator

Three numbers — your numbers. See what's at stake.

10

inquiries a month sit unanswered for over an hour

$25,000

of potential bookings arrives while you can't reply

Calculated from your inputs only — Kova doesn't promise bookings, it promises the reply, every time.

No. 02 — One system

One system, every channel.

Most event inquiries don't start on your website — they start in an Instagram DM, mid-event, while you're working the room. Kova catches the inquiry there in seconds, qualifies it, sends the booking link — then moves the conversation to text, where the follow-up closes it. Same five moves on every channel: the DM catches it, the text closes it. Press play on either phone and watch one inquiry become a booked consultation, with you never once lifting a finger. Click any phase to jump the text thread to it.

Fictional walkthrough. Real builds use your copy, your calendar, and your branding.

Text — where it closes

Instagram DM — where it starts

No. 03 — The system, in motion

One inquiry. Watch it become a booking.

The flagship build, scene by scene. Keep scrolling — every inquiry walks the same five steps, from a midnight text to a consultation on your calendar with the full story attached.

How a Kova-built system handles an inquiry

  1. Capture — Saturday, 11:47 PM: the inquiry arrives while you're at an event and is captured instantly.
  2. Reply — an instant branded reply goes out in 12 seconds, the date checked, with a clear next step.
  3. Qualify — details are captured and the lead is qualified before you even wake up.
  4. Follow-up — timely reminders keep the conversation warm until it resolves or needs a human.
  5. Book — the consultation is booked onto your calendar, handed to you with full context.
New inquiry · 11:47 PM

Step 01 — Capture

The inquiry arrives.

Saturday night, mid-set at tonight's wedding. Maya sends her date, her venue, her question — and the system catches it the only way it should: instantly.

Reply sent · 12 seconds

Step 02 — Reply

The reply lands in seconds.

A branded hello in your voice, the date checked behind the scenes, and one clear next step. Sent in 12 seconds — at midnight, while you were at work.

Date open · Details captured

Step 03 — Qualify

It qualifies before you wake.

Over a short back-and-forth it's collected: date verified, guest count noted, call topic gathered. No Sunday-morning phone tag required.

Reminder sent · 3:15 PM

Step 04 — Follow up

It keeps things warm.

Reminders nudge the conversation forward until Maya books, declines, or asks something that needs a human. Nothing goes cold on your watch.

Consultation booked

Step 05 — Book

The consultation books itself.

Maya picks a slot. The call lands on your calendar with every detail attached — and you walk in knowing the whole story. That's the system doing its job.

Four jobs, handled.

The story you just scrolled through is powered by four systems — here, plain. Choose your starting point in Packages when you're ready.

I.

Lead response

Every inquiry gets an immediate, branded reply and a clear next step — intake captured, booking link sent, nothing rotting in a spam folder while you're at an event.

Included in — all three packages
II.

Booking follow-up

Qualified leads receive reminders until they book, decline, or need a human — a three-touch sequence with routing rules and your own message copy.

Included in — Booking Flow · Client Ops Suite
III.

Client operations

Contracts, deposits, final payments, and pre-event details move through one clear flow — with internal nudges the moment something actually needs you.

Included in — Client Ops Suite
IV.

Review engine

Happy clients get a timed review request after the event, plus one polite reminder. Social proof without the awkward ask.

Included in — Client Ops Suite · or $450 add-on

No. 04 — How it ships

Live in 14 days.

A 14-day implementation from the day we have access and content — mapped, built, tested, and launched with you.

We map your current workflow end to end — where inquiries land, what you say, what falls through. You sign off on the scope before anything is built.

Copy written in your voice, logic wired to your tools, integrations connected. No new apps to learn, no rebuild of what's already working.

End-to-end test cases against real scenarios — the late-night inquiry, the price question, the date check — fixed until it runs clean.

Go-live with a short owner walkthrough, your lead tracker ready, and the monitoring window switched on from day one.

The honest promise: Kova guarantees the implementation and the response speed — not bookings. You control pricing, sales calls, availability, and service; we control the system that never sleeps.

Dark ballroom reception with draped fabric ceiling, chandeliers, candles, and red roses

No. 05 — Packages & care

Pick your starting point.

One business, one core workflow, everything installed for you. Every build ends with a handoff choice: self-manage, or let Kova keep it working.

Founding-client pricing

These rates are for the first three builds, while we document our first case studies. The first three clients also receive 30 days of Optimize care free — in exchange for feedback, permission to document the workflow, and a testimonial if you're happy.

I.

Lead Response

Best for — missed inquiries

$750

One-time build

  • One inquiry source, one instant response
  • Concise intake form
  • One scheduling link
  • Basic lead tracking
  • Launch testing
  • 7 days of support
Start with this
Most popular
II.

Booking Flow

Best for — leads going cold

$1,500

One-time build

  • Everything in Lead Response
  • Qualification logic + routing rules
  • Three-touch follow-up sequence
  • Client-specific message copy
  • Simple lead dashboard
  • Owner training + 14 days of support
Start with this
III.

Client Ops Suite

Best for — manual admin overload

$2,500

One-time build

  • Everything in Booking Flow
  • Contract + payment reminders
  • Pre-event information collection
  • Internal notifications
  • Post-event review requests + SOP
  • 30 days of support
Start with this

Projects under $1,000 are due before the build starts. Projects of $1,000 or more: 50% to reserve your build, 50% before go-live.

Add-ons, any time.

Bolt one onto any package, or add it later once your system is live.

Review EngineTimed review request + one reminder
$450
Payment ChaserDeposit or final-payment reminders
$450
Lead ReactivationOne approved outreach sequence to your list
$650
FAQ AssistantSite FAQ flow with human handoff
$750
Additional workflowA second intake, routing, or follow-up path
$500+
Rush launchPriority delivery, when capacity allows
+25%

Not sure which fits? Book the audit — we'll map your workflow in 15 minutes and tell you the smallest system that fixes the first expensive gap.

No. 06 — Questions

Asked often, answered straight.

No. Builds work around your current process where practical — your calendar, your forms, your messaging. Full CRM migrations are quoted separately if you ever want one.

That's one piece. The system covers the whole path: capture the inquiry, reply instantly, qualify the lead, follow up until it resolves, and book the consultation — then track it all in your lead tracker.

Automation handles the repeatable steps — instant replies, reminders, booking links. You keep personal conversations and approvals, and you can jump into any thread at any time; it switches to you instantly.

Live within 14 days of receiving access and content from you. You approve the copy, the flow, and the go-live itself — nothing ships without your sign-off.

No — and you should be wary of anyone who does. Kova guarantees the implemented system and the response speed, monitored after launch. You still control pricing, sales calls, availability, and service quality.

Every package includes a support window — 7, 14, or 30 days depending on the build. After that, choose: self-manage the system, or keep Kova on a monthly care plan to monitor and improve it.

No. 07 — The founder

Corey Johnson, founder of Kova Co., adjusting his jacket in a chandelier-lit ballroom

On a wedding night

The events side

Corey Johnson, known on stage as CJ Michael, has spent a decade working the rooms Kova serves. An MC, DJ, and live musician with Chevy Chevis Entertainment since 2014, he has performed weddings and celebrations at Gotham Hall and Guastavino’s in New York, and as far out as Palm Springs. He has hosted for the Knicks, Rangers, and Mets, and emceed for Adidas Runners NYC.

He built Kova from the stage, not a desk. When you are mid-performance and an inquiry lands at 11:47 PM, it waits until morning… and by morning it has booked with somebody else. He has lived that leak for years. Kova is the fix he built for it. That is why event pros take the call: he is not selling at the industry from the outside, he is one of them.

  • MC, DJ & musician — Chevy Chevis Entertainment, since 2014
  • Weddings & galas — Gotham Hall, Guastavino’s, Palm Springs
  • Hosted — Knicks, Rangers, Mets
  • Emcee — Adidas Runners NYC

The tech side

By day, Corey Johnson is a senior IS auditor with more than a decade in audit, risk, and compliance — roles at Madison Square Garden Entertainment, New York Presbyterian, and AmeriHealth Caritas, and a CISA credential behind his name. His job was finding where systems quietly fail: the alert nobody answers, the handoff nobody owns, the gap between how a process is supposed to work and how it actually does.

An inquiry that sits unanswered overnight is that exact failure, just at event-business scale. So Kova is built the way an auditor works: measure the response, find the leak, install the fix, and make sure it holds.

  • Senior IS Auditor — MSG Entertainment, NY Presbyterian, AmeriHealth Caritas
  • CISA — Certified Information Systems Auditor
  • 10+ years — IS audit, risk & compliance
Book a call with me

No. 08 — Start here

Book a 15-minute workflow audit.

Walk me through your last inquiry — from the moment it came in to the moment it booked or went quiet. I'll map your current workflow and show you exactly where leads may be slipping. No pitch, no pressure.

This opens your email app with everything filled in — nothing sends until you press send.